Novaform Mattress Review

If you’re looking for a mattress that hugs you and molds to the shape of your body, then a great choice might be the Novaform mattress.

In this review, we look at all the mattresses made by Novaform, including the construction and features of each. 

Novaform at a Glance

For over a decade, Novaform has been dedicated to sleep comfort by using technologies designed “for comfort, support and cooling,” according to their website. Aside from mattresses, Novaform also produces toppers and pillows.

  • All mattress sizes cost less than $1,000, making it a good pick for shoppers with a budget
  • Novaform offers a lengthy 20-year warranty for all its mattresses
  • All foams are CertiPUR-US-certified, durable and safe for families
  • Novaform mattresses are for online purchase only, which may be a negative for those who prefer to test in-store
  • Mattresses can only be purchased from retailers and not directly from Novaform
  • Some Amazon reviews complain that the mattress is too soft and has weak edges

About Novaform

For 15 years, Novaform has been producing what the company calls the “highest quality foams and fabrics on the market.”

The company produces five mattress models with a firmness range of plush, medium, medium firm and firm and include advanced foams that adapt to changes in temperature.

Novaform mattresses are made in the U.S. and come with a 20-year warranty. Novaform advises shoppers to refer to Costco’s return policy for trial details. The company advises that you give the mattress 48 hours to expand fully and your body 1-2 weeks to get used to the mattress.

Novaform Mattress Options and Prices

Novaform offers five mattress models to pick from, including the 10” SoFresh Gel Memory Foam, 12” Advanced Back Support Responsive Foam, 14” Serafina™ Pearl Cool Comfort, ComfortGrande Plus 14” Gel Memory Foam and the 8” Novaform Gel Memory Foam.

10” SoFresh™ Gel Memory Foam Mattress

The 10-inch Novaform SoFresh mattress comes with a triple-layer design foam that relieves pressure points, with a machine washable cover on top. You will find that its top layer has a LURAcor copper foam which regulates temperature. 

This mattress has a medium firmness level and starts at $529.99 for a queen. Sizes are available in twin, full, queen, king and California king. 

12” Advanced Back Support Responsive Foam Mattress

The Advanced Back Support mattress is made for those in need of back support. With its triple-layer design and firm support, individuals needing extra care when it comes to their back should find some relief.  

The 2-inch top layer of the LURAcor Foam helps to align the body by balancing your weight and supporting your back. It’s available in the firm model and goes for the price of $629.99 for a queen. Available sizes include twin, full, queen, king and California king.

14” Serafina™ Pearl Cool Comfort

Being the only model with a firmness level range of plush, medium and firm, the Serafina Pearl Gel Memory Foam mattress features three foam layers starting with gel memory foam. This gel memory foam, along with the instant cool-touch cover and smart temperature regulation from 37.5 technology, works together to dissipate heat in the mattress. 

Overall, the design should provide back and body support and has a price of $829.99 for a queen. However, its sizes are limited to only a queen, king and California king. 

ComfortGrande Plus 14” Gel Memory Foam Mattress

With a medium-firm feel, the ComfortGrande Plus offers an EVENcor GelPlus layer on the surface for extra cooling. “The EVENcor GelPlus foam won’t get too soft in the summer or stiff in the winter,” claims their website. 

This mattress should be a great pick for those in need of back support, as well as couples since the company claims it has no motion transfer.

A queen starts at $469.99 and it comes in multiple sizes, including: Twin, full, queen, king and California king.

8” Novaform’s Gel Memory Foam 

The company highlights Novaform’s Gel Memory Foam mattress as the best pick for kids, bunk beds, guest rooms, first apartments, college or day beds. It also works well on any platform bed or box spring. 

The bottom layer of the foam is designed to evenly distribute your weight. Plus, its 2-inch top gel layer comes with a cooling cover that works to dissipate heat. 

Unlike its sister models, this one has only full and twin sizes ranging in price from $224.99 to $274.99

Customization Options and Special Features

You can buy a Novaform mattress only or add a topper and pillow. Each mattress comes with a machine washable cover and gel technology infused in the foams, which can help keep you cool.  

Apps and Accessories

Novaform expands its horizon by producing not just mattresses but also toppers and pillows. If you get a topper with your mattress, wait at least 1 hour before using it. Note that it may take up to 48 hours for it to fully expand. 

Novaform also sells mattresses, toppers and pillows from their separate sister brand, nüe by Novaform.

Warranties and Discounts

The company offers a 20-year limited warranty for all models. According to their site, Novaform will repair or replace defective materials that are covered by warranty. If a replacement is necessary, they will exchange the materials for equal or higher quality. 

You can only get replacements once in a warranty period. Warranties will not apply if the mattress cover is removed or put in for laundry.  

Regarding discounts, the ComfortGrande Plus 14” Gel Memory Foam mattress is currently discounted on Costco’s site. 

What Users Say

There are thousands of Novaform reviews on Some reviewers praise the Novaform mattresses for a balanced firmness level and for not feeling hot. Others complain that the mattress is not the best choice for a side sleeper.  

“I was very skeptical to order a mattress online without ever touching it but figured worst case scenario it could be returned. The product reviews are spot on with this mattress. It took about 24 hours after removing it from the box for it to reach its full firmness. Our first night sleeping on it felt a little softer than we were hoping for, but from the second night on we’ve loved every minute of it. It is a medium firmness with a little bit of a plush top that does really help keep your temperature comfortable throughout the night. I would highly recommend it if you like memory foam mattresses.” 

Another satisfied customer says, “This mattress has surpassed all of my expectations. I was in the market for a low-cost foam mattress and anticipated having to forgo some features. This mattress has all of the quality of the much pricier versions: just the right firmness, doesn’t trap body heat, traditional mattress cover (nice material – not just a block of foam), no foamy smell. Got it for my son who suffers from bad allergies and many restless nights. After night one, he woke up and was beaming after having ‘the best night of sleep ever. I most likely will buy one for my daughter who has orthopedic issues and am convincing the family to buy one for my elderly and very frail parents. Then, finally, I hope to treat myself to one!”

Meanwhile, another on Costco’s site reads, “maybe it’s only three nights in, but this is not a medium or even medium-firm foam mattress. Unfortunately, you can’t lay on it before you buy it. It’s probably good for a back sleeper or a stomach sleeper, but it’s not really good for side sleeping which requires give in the shoulders and hips. This is a firm.” 

Who Should Purchase a Novaform Mattress?

Let’s take a look at which Novaform mattress could perform the best for your needs:

  • The ComfortGrande Plus Mattress is a great choice for back sleepers as it aligns the back while relieving pressure points.
  • People who have kids or pets can get the Novaform SoFresh Gel Memory Foam as its removable cover is machine washable, plus it supports your pressure points. 
  • The Serafina Pearl Cool Comfort Gel Memory Foam may be a go-to foam for hot sleepers thanks to its dual cooling technology.
  • Advanced Back Support 12” Responsive Foam is the ideal mattress for back sleepers with a triple-layer design that aligns the back.
  • The firm support in the Novaform 8” Gel Memory Foam Mattress makes it a good pick for all body types from children to adults, plus it cools down hot sleepers.

If you’re on a budget and enjoy the feel of memory foam, a Novaform mattress could be worth a try. The company also prides itself on its gel-infused technology that ensures the foam doesn’t sleep hot.